Risk Management in Internet Consumer Finance: A Case Study of Douyin Monthly Pay

Abstract: This study aims to explore risk management in internet consumer finance, taking Douyin Monthly Pay as a case study for in-depth analysis. Risk management is particularly crucial with the rapid development of internet consumer finance. By studying the current situation of risk management in Douyin Monthly Pay, some problems and challenges can be found. This study puts forward some suggestions and conclusions through detailed case analysis. Through this research, the risk management practice in Internet consumer finance can be better understood, providing valuable references and insights for related enterprises. Given the current context of internet consumer finance development, the importance of risk management is self-evident. Through the Douyin Monthly Pay case study, specific operations and risk management challenges can be thoroughly understood, guiding the industry toward future development. The conclusions and recommendations of this study can offer certain references and insights for relevant enterprises in risk management, promoting the healthy development of the industry.