Strategic Planning In The Public Sector: Analyzing Its Effects On Local Government Performance

This study investigates the impacts of strategic planning, strategic types, and stakeholder involvement on the performance of Brazilian local governments. Using a sample of 286 municipalities, the research employs multiple regression analysis to evaluate how these variables influence various dimensions of organizational performance, including the management of objectives, operations, people, external relations, and overall performance. The primary goal of the study is to empirically validate the relationship between strategic planning and the performance of local governments, as well as to identify which strategic types are most effective in different contexts. Additionally, it seeks to understand the role of stakeholder involvement in the strategic planning process. The methodology included the collection of primary data through electronic surveys sent to municipal managers, as well as secondary data from the Municipal Management Index (IGM-CFA). The variables analyzed were the Strategic Planning Perception Index (IPE), strategic types (defender, prospector, reactor), and the Stakeholder Involvement Index (IEST). The results indicate that a positive perception of strategic planning is significantly associated with improvements in all areas of performance analyzed. Proactive and innovative strategies (prospectors) showed positive correlations with performance, while reactive strategies showed negative correlations. Stakeholder involvement also contributed positively to the management of objectives, operations, and people, although it showed a negative correlation with the management of externalrelations.