The differences in essential facial areas for impressions between humans and deep learning models: An eye‐tracking and explainable AI approach

This study explored the facial impressions of attractiveness, dominance and sexual dimorphism using experimental and computational methods. In Study 1, we generated face images with manipulated morphological features using geometric morphometrics. In Study 2, we conducted eye tracking and impression evaluation experiments using these images to examine how facial features influence impression evaluations and explored differences based on the sex of the face images and participants. In Study 3, we employed deep learning methods, specifically using gradient-weighted class activation mapping (Grad-CAM), an explainable artificial intelligence (AI) technique, to extract important features for each impression using the face images and impression evaluation results from Studies 1 and 2. The findings revealed that eye-tracking and deep learning use different features as cues. In the eye-tracking experiments, attention was focused on features such as the eyes, nose and mouth, whereas the deep learning analysis highlighted broader features, including eyebrows and superciliary arches. The computational approach using explainable AI suggests that the determinants of facial impressions can be extracted independently of visual attention.