The Content-Specific Display: Between Medium and Metaphor

This paper examines the current generation of displays, as found primarily in smartphones, laptops and tablet computers, from an interaction design perspective. Today’s displays are multifunctional, versatile devices with a standardized, rectangular shape and a standardized interaction. We distinguish two pitfalls. First, they facilitate an interaction that is isolated and detached from the physical environment in which they are used. Second, their multi-touch interface provides users with few tangible clues and handles. From our background in embodied interaction, we establish an alternate, hypothetical vision of displays: the content-specific display. The content-specific display is defined as a display designed for one specific function and one type of on-screen content. We explore this concept in three student projects from the First Year Master’s program at Product Development, University of Antwerp, and present two key themes that emerge from it: causality and transformation. Both themes reside in the field of coupling, a concept well-known within the field of embodied interaction, and aim at a more seamless integration of on-screen content within the physical world. Finally, we discuss how the content-specific display influences the design process of digital products, and how it fosters collaboration between product designers and designers of graphical user interfaces.