A Deep Learning-based Optimization Model for Advertisement Campaign

Non-profit organizations often struggle to fully utilize the ${\$} 10,000$ online Ads grant to enhance their online presence and attract aligned donors due to a lack of expertise in digital marketing. This gap in effective utilization limits their potential reach and undermines their growth and mission impact. This proposal outlines a solution leveraging cloud computing and artificial intelligence (AI) to address this challenge. By integrating advanced cloud-based tools and AIdriven analytics, we can provide these organizations with tailored strategies and automated support to optimize their Google Ads campaigns. This approach will enable non-profits to maximize their advertising budget, refine targeting strategies, and improve engagement with prospective donors, ultimately fostering greater alignment with their causes and driving sustainable growth.