Public support for a safe system approach to reducing motor vehicle crash deaths in the United States

Conventional road safety strategies are yielding diminishing returns. The Safe System approach is based on the premise that human errors will occur on the roadway and that the system should be designed to accommodate these errors, so they do not result in death or serious injury. Elements of the system include the roadway infrastructure, vehicle engineering, and speed management.Political support for U.S. Safe System implementation gained momentum with $5 billion in appropriated funds in the 2021 Bipartisan Infrastructure Law. The purpose of this study was to measure public support for Safe System implementation. We fielded a nationally representative survey of US adults from May 4 to June 10, 2022 (N = 2274). We measured whether respondents considered individual- or systems-oriented approaches as the most effective way to prevent traffic deaths. We also assessed support for various roadway interventions and vehicle safety technologies. Most respondents agreed that system-level changes were the most effective way to prevent traffic deaths. Endorsement for system-level changes was significantly higher among younger age groups. Support for roadway improvements and vehicle safety technologies varied according to the type of intervention that was proposed. Public support for a Safe System approach is high, particularly among younger adults, which suggests that the momentum for the movement can be sustained over the long term. • The Safe System approach to road safety in the United States is gaining momentum. • We fielded survey of US adults to measure support for the Safe Systems approach. • The majority of US adults supported system-level changes to prevent traffic deaths. • Support for safe systems was significantly higher among younger age groups.