Effect of Corporate Social Performance and Dividend Payout on Value of Firms An Evidence of Non-Financial Firms Listed on Pakistan Stock Exchange

The relationship between corporate social performance, Dividend Payout and Value of Firm has been an important topic of literature and the subject of comprehensive empirical literature. However, the current literature is characterized by a lack of consistent and general research studies about the nature and direction of this unique nexus. This research study aims to contribute to the literature by reviewing the comprehensive literature on this subject related to the Pakistani corporate market. The research study used a sample size of 50 non-financial firms in Pakistan for the period of ten years from 2013-2022. The data was collected from the annual reports of non-financial firms. Regression, descriptive statistics and Correlation matrix were used to establish the relationship between corporate social performance, Dividend Payout and Value of Firm. Results were computed by using “E-views” software for the data analysis. The results of the research study revealed that there is a highly significant and positive relationship between Dividend Payout and the Value of Firm while also a significant and positive relationship between Corporate Social Performance and Value of Firm.