The Far Right Out of Its Comfort Zone? Framing Opposition to Immigration during COVID-19 in Italy

Abstract While we know that the far right thrives when migration is salient in public agendas, what happens when this issue is no longer under the spotlight? Building on 25 face-to-face interviews with activists mobilized against migration during COVID-19 in Italy, this article explores far-right framing of migration as a non-salient issue. We find that far-right groups indeed reframe their messages vis-à-vis a less favourable political setting; yet they are also able to seize fresh opportunities to reactivate opposition to migration, notably via prognostic frames delivering ostensibly depoliticized views that hijack solidarity principles and emphasize pragmatic and technocratic approaches to border control and migration management. In uncovering the discursive strategies used by far-right actors to bolster their credibility and appeal when out of their comfort zone, this article contributes to the scholarly understanding of politicization and highlights the mechanisms by which far-right ideas are becoming normalized in the public sphere.