The Food Smart Factory Construction Strategies to Secure K-Food Global Competitiveness : Focusing on the SWOT-AHP Method

K-Food exports are renewing all-time records every year, and the food industry is playing an increasing role as a national strategic industry due to globalization thanks to the Hallyu. This paper established a Smart Factory Construction Strategy to secure Global Competitiveness through SWOT-AHP analysis. As a result of the strategic priority judgment reflecting the importance of the factors, the most important strategy was found to be the SO strategy. This strategy requires expanding K-Food exports based on K-contents, which is a Strength (S), actively responding to increased global demand, and expanding K-Food marketing, which is an Opportunity (O), and quickly penetrating into global strategic regions. do. Furthermore, it is expected to contribute to establishing international management strategies and spreading related research related to securing K-Food Global Competitiveness.