Intelligent design approaches for enhancing efficiency in short video advertisement production

The traditional domain of e-commerce short video advertisements is currently grappling with the paradox of prolonged production cycles amid a surge in market demand. Simultaneously, prevalent user-friendly tools for short video ad generation face template-related issues, limiting their ability to meet enterprises' demands for personalized brand marketing. This research based on the Science of Human Affairs and the perspective of mental imagery, conducts a spatial deconstruction analysis of short video ads design processes and contents. Leveraging multimodal learning methods, the research formulates an intelligent generation design scheme for short video ads.