Exploring the Link Between Social Media Engagement, Social Anxiety, and Environmental Preferences in University Students

As mental health issues become increasingly prominent, social anxiety is prevalent among university students and significantly affects their social behaviors and environmental preferences. With the increasing reliance on social media, understanding how these behaviors shape preferences for physical social environments is crucial for designing supportive campus spaces. This study investigates the relationship between social anxiety, social media usage, and environmental preferences in campus settings. We aim to identify the key environmental factors that can promote healthier social interactions for students with varying levels of social anxiety and social media use. Data were collected from university students through a structured questionnaire assessing demographic characteristics, online and offline behavior, social media usage intensity, social anxiety level, and environmental preferences. Using K-means clustering, participants were grouped into four clusters based on their social media usage and social anxiety levels. ANOVA and Multivariate Multiple Regression (MMR) were conducted to examine differences in environmental preferences across these clusters. Significant differences in environmental preferences were observed across the four clusters. Gender and grade influenced social anxiety levels, with females and undergraduate students reporting greater anxiety. Individuals with high social media use, regardless of their anxiety levels, generally exhibited stronger preferences for various environmental dimensions, including openness, convenience, facility provision, safety/comfort, and cultural landscape. However, individuals with higher social anxiety tended to prefer enclosed, facility-rich, and more controlled environments. The relationship between social anxiety and preferences for convenience, safety/comfort, and cultural landscape was minimal or non-significant. This study highlights the importance of considering both behavioral and psychological factors when designing university social environments. By identifying specific environmental preferences of students with high social anxiety, the findings offer evidence-based recommendations for creating more inclusive and supportive campus spaces that promote positive social interactions and well-being.