Marx and the Big Mac: An Empirical Exploration of Marx’s Exploitation Theory for Introductory Economics Courses

Undergraduate economics courses have low relevance, belonging, and growth mindset levels. For instance, Bayer et al. found that less than 30 percent of the students in their sample strongly agreed with the statement “The class gave me a useful framework for thinking about important issues.” Integrating pluralist methodologies into introductory economics classes may be one solution for overcoming this issue. This article introduces an empirical activity designed to teach students about Marx’s theory of exploitation. The activity utilizes the 10-K annual report from a publicly traded company, in this case, McDonald’s, to analyze the rate of exploitation of workers. Through this exercise, students delve into the theory of exploitation, analyze data from the 10-K, calculate the rate of exploitation, and engage in discussions about its application to contemporary social and political issues. JEL Classification: A22, P16, B24