Understanding User Satisfaction and Engagement with an Online Historical and Cultural Game from a User Experience Perspective

ABSTRACT This poster explores the impact of design in historical and cultural games, focusing specifically on JX3 Online, a Chinese 3D massively multiplayer online role‐playing game. It investigates how these designs influence players' perceived value, engagement, and satisfaction. The study uses data from an online survey of 300 respondents. It finds that both aesthetic and functional design elements, along with accurate historical representation, significantly enhance players' perceived value. Additionally, a positive relationship exists between players' perceived value and their satisfaction and engagement levels. This research underscores the potential of historical and cultural games for cultural education and dissemination. It emphasizes the need to blend engaging design with educational content effectively.