Multi‐Dimensional Knowledge System and Ontology Construction of Qi Culture from the Meme Perspective

ABSTRACT This paper deconstructs the profound context of Qi Culture from the perspective of Meme and constructs a structured and systematic knowledge description framework. It is useful for exploring the core values and promoting the creative transformation and innovative development of Qi Culture. The research process involves collecting user discussions and research data about Qi Culture from multiple sources, and then using the BERTopic model and qualitative analysis methods to obtain diverse examples of Qi cultural elements. Afterwards, from the Meme perspective, Qi cultural memes are extracted to construct a domain ontology, thereby achieving multi‐dimensional semantic knowledge description of Qi Culture. This study helps to reveal the core elements of culture and their relationships, and will provide strong theoretical support for the integration and utilization of cultural resources.