Human Resource Management 4.0 - Empowerment from a Holistic Perspective

The aim of this work is to examine the communication behaviour of Generation Z in a professional context and to identify their specific wishes regarding the behaviour of superiors. In addition, success factors of contemporary Human Resource Management 4.0 (HRM 4.0) are identified. A further goal of this paper is to demonstrate companies and superiors how they can meet the needs of Generation Z, in order to position themselves as good leaders and as an attractive employer in order to maintain the company's performance in the long term. The most important results of this study show that appreciative leadership behaviour creates trust between employees and superiors. This optimizes Generation Z's communication behaviour towards superiors. Furthermore, for Generation Z, an appreciative management culture that is committed to the well-being of employees is crucial for their choice of employer, their work productivity, their employee loyalty and their fluctuation behaviour. In consequence, it is essential for companies to consider the demands of Generation Z in order to remain competitive.