SWOT Analysis of Future Trends in BEV-related Technologies: Xiaomi Automobile Co., Ltd's Latest Product as a Case Study

The new energy vehicle sector has benefited from numerous subsidies in response to the World Environmental Protection Organization's and governments' calls for a reduction in carbon emissions. Battery-electric vehicles (BEVs), the kind of EV with the lowest carbon emissions, have gained popularity in the automotive industry. Using a battery system as a power system not only improves efficiency but also ensures that it does not pollute the environment. Along with other technological advancements like the incorporation of cutting-edge chips in the central controls of the vehicle and latest AI systems, the convenience of BEVs for consumers keeps increasing. This paper introduces the new technology systems included in the latest products launched by Xiaomi, such as the new battery system, smart driving system, and all-round AI system. Then more analyses of the strengths, weaknesses, opportunities, and threats of BEVs in the future with the impact of new technology. The analysis not only raises some of the technical issues that need to be addressed in BEVs today but also points to the crisis that will exist in the BEV market in the future. After analyzing the situation, some recommendations and directions for in-depth research were given. And take Xiaomi's latest BEV product as an example to further do a SWOT analysis of Xiaomi's strategic development into the BEV market.

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Publication Details

Journal
Advances in Economics Management and Political Sciences
Published
2024-10-12
DOI
https://doi.org/10.54254/2754-1169/109/2024bj0117
Primary Topic
Metallurgy and Material Science
Type
article
Field-Weighted Citation Impact
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article

SWOT Analysis of Future Trends in BEV-related Technologies: Xiaomi Automobile Co., Ltd's Latest Product as a Case Study

Junhan Ding
Advances in Economics Management and Political Sciences
Metallurgy and Material Science
article

SWOT Analysis of Future Trends in BEV-related Technologies: Xiaomi Automobile Co., Ltd's Latest Product as a Case Study

Junhan Ding
article en

Abstract

The new energy vehicle sector has benefited from numerous subsidies in response to the World Environmental Protection Organization's and governments' calls for a reduction in carbon emissions. Battery-electric vehicles (BEVs), the kind of EV with the lowest carbon emissions, have gained popularity in the automotive industry. Using a battery system as a power system not only improves efficiency but also ensures that it does not pollute the environment. Along with other technological advancements like the incorporation of cutting-edge chips in the central controls of the vehicle and latest AI systems, the convenience of BEVs for consumers keeps increasing. This paper introduces the new technology systems included in the latest products launched by Xiaomi, such as the new battery system, smart driving system, and all-round AI system. Then more analyses of the strengths, weaknesses, opportunities, and threats of BEVs in the future with the impact of new technology. The analysis not only raises some of the technical issues that need to be addressed in BEVs today but also points to the crisis that will exist in the BEV market in the future. After analyzing the situation, some recommendations and directions for in-depth research were given. And take Xiaomi's latest BEV product as an example to further do a SWOT analysis of Xiaomi's strategic development into the BEV market.

Advances in Economics Management and Political SciencesVol. 109(1)
Openalex Percentile: Top 89%
Metallurgy and Material Science
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