Who uses cigarette price promotions in the U.S.? examining the combined effect of social identities

Our approach allowed for discovery of previously less appreciated social identities (e.g., race/ethnicity) related to high probability of using cigarette price promotions. These findings also revealed how combination of social-identity-related power dynamics may shape use of cigarette price promotions. Adopting this perspective in future surveillance and policy evaluation effort will provide better understanding in commercial tobacco use disparities.