Case studies from 4 different colleges

Marketing is such a key part of college administration today that we wanted to present a snapshot of four specific programs from schools around the country. Read on to see what you can learn from a group of community colleges in San Antonio, a private liberal arts school in Georgia, a state university in Arkansas, and a public research college based in San Marcos, Texas.

Authors

Publication Details

Journal
Enrollment Management Report
Published
2024-09-15
DOI
https://doi.org/10.1002/emt.31293
Primary Topic
Management and Marketing Education
Type
article
Field-Weighted Citation Impact
0.00
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article

Case studies from 4 different colleges

Wayne D’Orio
Enrollment Management Report
Management and Marketing Education
article

Case studies from 4 different colleges

Wayne D’Orio
article en

Abstract

Marketing is such a key part of college administration today that we wanted to present a snapshot of four specific programs from schools around the country. Read on to see what you can learn from a group of community colleges in San Antonio, a private liberal arts school in Georgia, a state university in Arkansas, and a public research college based in San Marcos, Texas.

Enrollment Management ReportVol. 28(7)
Openalex Percentile: Top 70%
Management and Marketing Education
DOISourceOpenAlex
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Case studies from 4 different colleges — Wayne D’Orio · Enrollment Management Report (2024) | TGRS Research Map | TGRS