The Influence of Customer Satisfaction and its Determinants in Using Mobile Banking Services

This study aims to determine the influence of trust, convenience, security, and transaction speed on customer satisfaction in the use of mobile banking in the city of Mataram. This research was conducted in the city of Mataram using convenience sampling techniques. In this study, primary data was used. The data analysis method used is SEM-PLS (Partial Least Square) with the help of the WarpPLS 8.0 statistical tool. The results of this study show that there is a positive and significant influence between the variables of trust, convenience, security and transaction speed on customer satisfaction.

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Publication Details

Journal
East Asian Journal of Multidisciplinary Research
Published
2024-09-30
DOI
https://doi.org/10.55927/eajmr.v3i9.11096
Primary Topic
Technology Adoption and User Behaviour
Type
article
Field-Weighted Citation Impact
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article

The Influence of Customer Satisfaction and its Determinants in Using Mobile Banking Services

Herlina Pusparini, Arynda Syavina Hidayat
East Asian Journal of Multidisciplinary Research
Technology Adoption and User Behaviour
article

The Influence of Customer Satisfaction and its Determinants in Using Mobile Banking Services

Herlina Pusparini, Arynda Syavina Hidayat
article en

Abstract

This study aims to determine the influence of trust, convenience, security, and transaction speed on customer satisfaction in the use of mobile banking in the city of Mataram. This research was conducted in the city of Mataram using convenience sampling techniques. In this study, primary data was used. The data analysis method used is SEM-PLS (Partial Least Square) with the help of the WarpPLS 8.0 statistical tool. The results of this study show that there is a positive and significant influence between the variables of trust, convenience, security and transaction speed on customer satisfaction.

East Asian Journal of Multidisciplinary ResearchVol. 3(9)
University of Mataram (ID)
Openalex Percentile: Top 80%
Technology Adoption and User Behaviour
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