Role of Social Media in Addressing Educational Inequality: A Critical Examination of Marginalized Teens’ Social Media Usage

Although digital technology is valorized for its promises in empowering individual learners and democratize educational opportunities, such hopeful imaginaries need to be critically revisited. What is the role of social media in addressing educational inequality? This study aims to unravel the question by examining the role of social media in the college choice system of potential first-generation college students. The study adopts a multiple case study approach, engaging with eleven high school seniors, whose parents did not complete a four-year college/university. Two interviews and a week of social media diary data were collected. The themes revealed the teens’ contradictory views toward the role of social media in their college choice system: (a) abundant but insufficient information, (b) helpful but not impactful for college choice, and (c) inspiring but distressing experiences. The contradictions uncover the important role of in-person support system and resources embedded in marginalized teens’ college choice system, underscoring the pre-existing inequalities in their social contexts. Based on the results, I critically discuss the role of social media in addressing educational inequality, particularly the optimism around digital informal learning, and provide suggestions for formal schooling to enhance marginalized teens’ college access.