FORMATION OF COMPETITIVE ADVANTAGES OF AN ENTERPRISE WITHIN A TERRITORIAL PRODUCTION CLUSTER

This research paper examines the competitive advantages separately and the development of the competitive potential of enterprises that are part of territorial production clusters (with emphasis on the practical importance of these relevant complexes, their innovative factor of influence on the regional economy); it should be noted that competitive advantages play a decisive role in the activities of any commercial organization – however, in modern conditions it is important to improve all components that affect the competitiveness of enterprises, make changes to production characteristics and use unique technologies; it is necessary to form an effective material and technical base to increase business profits, including the territorial production complex (and not just its individual businesses or divisions with important competitive functions).