Numeric Domain Names and National Domains: Trends in Internet Onomastics

The research paper provides an analysis of the Internet domain naming system, in particular, a study on numeric domain names and national domains. In the Internet space, various signs and symbols from different semiotic systems can be used. One interesting finding is that the use of hieroglyphic, Cyrillic and numeric domain names in the Internet space is becoming a distinct trend. Hieroglyphic and numeric domain names, in particular, can play an important role in addressing the issue of Internet onomastics. From this perspective, Chinese domain names have provided a natural bridge point for Internet technology, Chinese traditional culture, modern and traditional industries. The research material consists of domain names of Internet websites. The aim of our study is to describe the development strategy of hieroglyphic and numeric domain names from a linguistic point of view. The relevance of the study is determined by the limited exploration of onomastics in virtual realities. Domain names serve as identifiers and means of communication. It is essential to keep in mind that the domain naming is a dynamic phenomenon, and trends in domain naming can change over time. Additionally, the value of a domain name is often subjective and depends on factors like brandability, memorability and market demand. The research identifies trends in Internet onomastics of domain names, that can be exemplified by the use of hieroglyphs and numerical codes in Chinese internet space. Special attention is given to domains where the creative function of language is evident in their creation.