Propaganda Model in Slovak Media Space: A Case Study

Abstract This article reports results of an empirical study of Slovak media coverage of international affairs. The goal of the article is to determine whether the outputs of selected Slovak media correspond to the expectations of the Propaganda Model. In order to accomplish this goal, a content analysis of coverage of two cases of international conflict was performed and two hypotheses were evaluated. The hypotheses amount to an expectation that there will be a quantitative and qualitative difference in the way that selected Slovak media cover civilian casualties and potential breaches of international law based on the relationship of Slovak elites to the perpetrator. The analysis concludes that the degree of quantitative and qualitative inconsistency in the coverage of the selected issues could not be attributed to factors external to Slovak media and therefore have to be attributed to structural factors of Slovak media space, which need to be further examined.