A phenomenon-based approach to handling multiple paradigms: Investigating power in international knowledge transfer through active categorization

In this article, we propose a phenomenon-based approach as a suitable way of handling multiple paradigms in practice. We implement the phenomenon-based approach by means of active categorization to be differentiated into three steps – differentiation, integration, and patterning – and apply this approach to international knowledge transfer (IKT) in multinational enterprises (MNE). Via differentiation, we classify the IKT literature into six theoretical perspectives. Via integration, we identify power as the common element underlying knowledge transfer in MNEs. This leads us to conceptualize power as an influence on IKT through the paradigms and power assumptions of the Burrell-Morgan matrix and the characteristics of power proposed by Clegg. Via patterning, we draw implications for phenomenon-based multi-paradigm research, such as the dominance of regulative and functionalist power-assumptions over interpretive and critical ones and structural power lenses over rules of practice. We deduce recommendations and propose research questions for multi-paradigm research. With our conceptual frame, we enable researchers and practitioners to conceptualize power in more sophisticated ways. We contribute to multi-paradigm studies in Cross Cultural Management by exemplifying the benefits and implications of a phenomenon-based approach as a way to handle multiple paradigms in practice and propose further fields of application.