Relationship Between Social Media Marketing of Food and Health of Youth

Social media is now a strong tool for promoting goods and influencing consumer behavior in the food business. Social media marketing for food has an influence that goes beyond simply increasing brand awareness of eatables. It influences our preferences, decisions, and even our health. Globally active social media platforms have billions of users giving food enterprises a large audience. This study aims to quantify the results of social media marketing. To acquire data, rational and inventive methods have been used (Abbas et al., 2019). The survey was done to assess and investigate the effects of social media marketing on Faisalabad city audiences. This goal is achieved through a creative, logical, and organized data collection process.

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Publication Details

Journal
Global Management Sciences Review
Published
2024-09-30
DOI
https://doi.org/10.31703/gmsr.2024(ix-iii).02
Primary Topic
Digital Marketing and Social Media
Type
article
Field-Weighted Citation Impact
0.00
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article

Relationship Between Social Media Marketing of Food and Health of Youth

Muhammad Waqas, Aqsa Abdul Ghani, Ashraf Iqbal
Global Management Sciences Review
Digital Marketing and Social Media
article

Relationship Between Social Media Marketing of Food and Health of Youth

Muhammad Waqas, Aqsa Abdul Ghani, Ashraf Iqbal
article en

Abstract

Social media is now a strong tool for promoting goods and influencing consumer behavior in the food business. Social media marketing for food has an influence that goes beyond simply increasing brand awareness of eatables. It influences our preferences, decisions, and even our health. Globally active social media platforms have billions of users giving food enterprises a large audience. This study aims to quantify the results of social media marketing. To acquire data, rational and inventive methods have been used (Abbas et al., 2019). The survey was done to assess and investigate the effects of social media marketing on Faisalabad city audiences. This goal is achieved through a creative, logical, and organized data collection process.

Global Management Sciences ReviewVol. IX(III)
Government College University, Faisalabad (PK)
Openalex Percentile: Top 73%
Digital Marketing and Social Media
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Relationship Between Social Media Marketing of Food and Health of Youth — Muhammad Waqas, Aqsa Abdul Ghani, et al. · Global Management Sciences Review (2024) | TGRS Research Map | TGRS