Research on the Reform Strategy of Project based Experience Teaching in User Interface Design Courses

With the continuous development and progress of media forms, the curriculum system of art and design majors in universities is also undergoing changes. The UI interface design course, as an interdisciplinary subject centered around the principle of "user experience centered" design, aims to find a student-centered digital project-based practical teaching mode. It aims to construct teaching strategies such as "multi-dimensional situational experiential", quantitative standardization, and a hybrid online and offline approach, in order to quickly enhance and cultivate students' thinking patterns of problem-solving, problem analysis, and comprehensive problem-solving, as well as their innovative and entrepreneurial practical abilities. On the basis of analyzing the project-based experiential teaching mode of the "UI Interface Design" course, this article proposes a "learning by doing" and "doing by learning" classroom teaching method that integrates knowledge theory and design practice.