Analyzing factors influencing competitiveness of Indian tech start-ups: modified total interpretive structural model (m-TISM) approach

Purpose Tech start-ups (TSs) functioning in different domains have a responsibility of ensuring that domestic knowledge and capabilities are leveraged to minimize dependence on foreign organizations. Despite the growth of the ecosystem, while numerous TSs emerge, very few of them are able to survive, and of those that survive, very few scale up. The aim of this study is to identify the factors influencing the competitiveness of technological start-ups and to study the interrelationship and interdependence of these factors. Design/methodology/approach Modified total interpretative structural modeling (m-TISM) was employed for the current research. The analysis of what factors have an effect on competitiveness, how they affect it and why they affect it should be explored. The study begins by developing the list of factors through literature search, and further it is validated by expert opinion. A hierarchical model has been developed using m-TISM and MICMAC analysis to analyze the driving and dependency power of factors at each level. Findings Results show that the competitiveness of TSs is affected by organizational agility and internationalization. Factors present at the bottom level, namely entrepreneurial intensity, act as a strong driver for TSs. Team member commitment, transformational leadership, strategic alliances, knowledge sharing and organizational ambidexterity are middle-level factors. Originality/value This study is among the few articles that have explored competitiveness of TSs in the Indian context.