Customer orientation in the restaurant business on the example of the Mangal restaurant

This article examines the concept of customer focus in the context of the restaurant business using the example of the Mangal restaurant. The study is based on a comprehensive analysis of customer reviews, visitor survey results, and an assessment of the establishment’s business processes. Key factors influencing guest satisfaction, such as food quality, establishment atmosphere, service level, and value for money, are identified. Particular attention is paid to the analysis of visitor demographic characteristics and their impact on customer preferences. Based on the data obtained, specific recommendations for improving the restaurant’s customer focus have been developed and proposed, including optimizing business processes, improving the personnel training system, and introducing modern technological solutions. The results of the study can be used to improve the quality of service in the Mangal restaurant and other catering establishments seeking to increase their competitiveness in the restaurant services market.