Motivations, Choices, and Constraints of Italian Transgender Travelers: A Study of Tourism Dynamics within the Rainbow

This study explores the motivations, choices, and constraints shaping tourism behavior among transgender individuals living in Italy. Employing a mixed-methods approach, the research begins with quantitative data collection and analyses, followed by qualitative insights to uncover the multifaceted reasons that drive transgender individuals to engage in tourism. These motivations range from seeking personal authenticity to cultural exploration and community connection. This study also examines the intricate interplay of choice and constraint in shaping transgender travelers’ tourism experiences, highlighting the challenges they face and the strategies they use to cope with the obstacles they face within the tourism context. Given Italy’s persistent stereotypes and prejudices against gender and sexual minorities, this research provides a critical examination of the intersectionality of gender identity and tourism within a challenging cultural and legal landscape. The findings contribute to a deeper understanding of transgender travelers’ tourism experiences and offer valuable implications for industry stakeholders, policymakers, and scholars. By amplifying the voices of Italian transgender travelers, this study aims to foster greater inclusivity and recognition of their diverse needs and experiences within the tourism sector.