The uncanny <scp>COVID</scp>‐19 pandemic: The traumatic impact on our sense of the familiar

Abstract In the shadow of the COVID‐19 pandemic, familiar life may be said to have become unequivocally altered as a result of the diffuse death threat posed by the virus and the unprecedented experience of a global lockdown. The unexpected superposition of familiarity and unfamiliarity can be linked to the psychoanalytic notion of the uncanny. For Freud, the uncanny was considered a derivative of the reappearance of the repressed, whose context is dominated by the alien nature of the repression. I suggest that a further perspective can be implied—that the sudden disruption of what is familiar is traumatic and engenders a sense of the uncanny. Reflecting on the COVID‐19 pandemic, this dynamic can be identified in the following aspects: (i) an overwhelming intrusion of an unfamiliar virus upon familiar life, encouraging paranoid denial and projection of the threat and increasing the tendency to stigmatise; (ii) a continuous re‐manifestation of hidden familiarities, both repressed individual conflicts and collective inequalities, illustrating the fragility of the ‘norm’; and (iii) the sudden disruption of an adopted belief (that the virus is beatable), and re‐confrontation with the threat of death following lockdown failure.