It’s all about resources: Narcissistic CEOs and entrepreneurial orientation during disruptions

Research regarding the influence of personality traits, such as narcissism, on entrepreneurial orientation (EO) is burgeoning, yet the role of affective and cognitive mechanisms is under-examined. Drawing from research on conservation of resources (COR) theory, entrepreneurial cognition and emotion, we examine the narcissism-EO relationship nexus. Specifically, we analyse the mediating role of the resource-induced coping heuristic (RICH) and the moderating influence of fear on the relationship between narcissism and EO. Longitudinal data from CEO-entrepreneurs of SMEs in six countries were collected during the COVID-19 disruptions. Results suggest that the RICH fully mediates the relationship between narcissism and EO. Fear of COVID-19 (FC-19) positively influenced EO and strengthened the narcissism-RICH relationship. Further, pandemic-related disruptions negatively influenced EO and attenuated the positive influence of FC-19 on EO. These findings offer insight into the drivers of entrepreneurial behaviour during times of disruption.