Do calorie labels change energy purchased in a simulated online food delivery platform? A multi-arm randomised controlled trial
Adding calorie labels to food items in a simulated online food delivery platform reduced the energy content of foods selected in five out of seven labelling scenarios. This study provides useful information to inform the implementation of these labels in a food delivery platform context.
Authors
- Bobby Stuijfzand (ORCID: https://orcid.org/0000-0002-2782-3408)
- Rachel Pechey (ORCID: https://orcid.org/0000-0002-6558-388X)
- Susan Ann Jebb (ORCID: https://orcid.org/0000-0001-9190-2920)
- Parita Doshi
- Francis William Bain
- Hugo Harper
- Abigail L. Mottershaw (ORCID: https://orcid.org/0000-0002-9434-2137)
- Madison Luick (ORCID: https://orcid.org/0000-0002-4120-6457)
- Lauren Bandy (ORCID: https://orcid.org/0000-0001-5551-8390)
- Jovita T. Leung (ORCID: https://orcid.org/0000-0002-1577-9243)
- Filippo Bianchi (ORCID: https://orcid.org/0000-0002-7295-1847)
- Jordan Whitwell-Mak
- Darren Hilliard
Institutions
- University of Oxford (GB)
- Nesta (GB)
- The Behavioural Insights Team (GB)
Publication Details
- Journal
- International Journal of Behavioral Nutrition and Physical Activity
- Published
- 2024-09-17
- DOI
- https://doi.org/10.1186/s12966-024-01638-y
- Citations
- 3
- Primary Topic
- Consumer Attitudes and Food Labeling
- Type
- article
- Field-Weighted Citation Impact
- 1.63
Funders
- Wellcome Trust
- National Institute for Health and Care Research
- National Endowment for Science Technology and the Arts
- NIHR Oxford Biomedical Research Centre
- National Institute for Health and Care Research Applied Research Collaboration Oxford and Thames Valley