Self-identification and Racial Preference in Urban and Rural Primary School Children from Southern Peru

Objective: This study aimed to understand the dynamics of self-identification and racial preference in urban and rural primary school children in southern Peru, and to discern the underlying causes of discrimination and racism in these contexts. Materials and Methods: The research adopted a naturalistic paradigm with a qualitative approach and a case study design. Participants included 24 students from urban and rural educational institutions in the southern highlands of Peru. Data was collected using the "Doll Test" questionnaire, based on the original "Doll Test" designed in the 1940s in the USA. Re-sults: The study revealed a concerning trend in students' perceptions of beauty related to the skin color of dolls. Stereotypes were evident in students' perceptions, associating the black doll with "bad" and the white doll with "good". A marked preference was identified for the blonde doll, but a majority identified with the black doll in terms of similarity. Most students anticipated an economically disadvantaged future for the black doll and a privileged one for the blonde doll. Discussion: The findings unveil the palpa-ble presence of racial stereotypes and prejudices in students' perceptions and preferences regarding skin color. This underscores the urgent need to promote a culture of inclusion and respect from childhood and the importance of implementing educational and cultur-al interventions to eradicate these stereotypes.