Psychometric evaluation of technology adoption propensity (TAP) index within independent samples of Turkish individuals

Purpose The technology adoption propensity (TAP) index is a parsimonious yet robust tool for measuring an individual’s willingness to accept new technologies. However, further investigation is still needed to evaluate its merits in non-Western countries. With this task in mind, this study assesses the psychometric properties and predictive capabilities of TAP in Turkey. Design/methodology/approach The researchers utilized an iterative process of forward-backward translation and three rounds of piloting to ensure the cross-cultural, conceptual and linguistic equivalence for the chosen tool. The final survey was conducted online on a convenience sample of 352 academics and in person for 2 other convenience samples that comprised a total of 259 municipal officers and 300 individuals. Findings TAP’s four-subscale structure was confirmed by a principal component analysis (PCA), and A confirmatory factor analysis (CFA) showed an acceptable fit across all samples. The total composition of the optimism, proficiency, dependence and vulnerability subscales was found to have adequate internal consistency and discriminant validity. Measurement invariance testing further demonstrated that TAP’s factorial organization was invariant across gender, age and income at configural, metric, scalar and strict levels. Finally, logistic and ordinary leas squares (OLS) regression analyses revealed that the TAP scores were predictive of prior technology adoption and use frequency. Originality/value Although these results are still preliminary, the confirmation and replication of TAP in Turkey clearly suggest that TAP is a dependable tool for assessing technology readiness that can be utilized well across different cultures.

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Publication Details

Journal
American Journal of Business
Published
2024-09-05
DOI
https://doi.org/10.1108/ajb-10-2023-0181
Citations
1
Primary Topic
Technology Adoption and User Behaviour
Type
article
Field-Weighted Citation Impact
1.05
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article

Psychometric evaluation of technology adoption propensity (TAP) index within independent samples of Turkish individuals

Meryem Aybas, Hakan Çelik
1 citations
American Journal of Business
Technology Adoption and User Behaviour
1.05
article

Psychometric evaluation of technology adoption propensity (TAP) index within independent samples of Turkish individuals

Meryem Aybas, Hakan Çelik
article en
1 citations

Abstract

Purpose The technology adoption propensity (TAP) index is a parsimonious yet robust tool for measuring an individual’s willingness to accept new technologies. However, further investigation is still needed to evaluate its merits in non-Western countries. With this task in mind, this study assesses the psychometric properties and predictive capabilities of TAP in Turkey. Design/methodology/approach The researchers utilized an iterative process of forward-backward translation and three rounds of piloting to ensure the cross-cultural, conceptual and linguistic equivalence for the chosen tool. The final survey was conducted online on a convenience sample of 352 academics and in person for 2 other convenience samples that comprised a total of 259 municipal officers and 300 individuals. Findings TAP’s four-subscale structure was confirmed by a principal component analysis (PCA), and A confirmatory factor analysis (CFA) showed an acceptable fit across all samples. The total composition of the optimism, proficiency, dependence and vulnerability subscales was found to have adequate internal consistency and discriminant validity. Measurement invariance testing further demonstrated that TAP’s factorial organization was invariant across gender, age and income at configural, metric, scalar and strict levels. Finally, logistic and ordinary leas squares (OLS) regression analyses revealed that the TAP scores were predictive of prior technology adoption and use frequency. Originality/value Although these results are still preliminary, the confirmation and replication of TAP in Turkey clearly suggest that TAP is a dependable tool for assessing technology readiness that can be utilized well across different cultures.

American Journal of BusinessVol. 40(1)
Zonguldak Bülent Ecevit University (TR)
Openalex Percentile: Top 14%
Technology Adoption and User Behaviour
1.05
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Psychometric evaluation of technology adoption propensity (TAP) index within independent samples of Turkish individuals — Meryem Aybas, Hakan Çelik · American Journal of Business (2024) | TGRS Research Map | TGRS