E-Commerce Sales of Qurban Animals at Bratajaya Farm Store Using Content Based Filtering Method

E-commerce is a buying and selling process carried out via a digital platform, utilizing the internet as a transaction medium. The existence of e-commerce makes it easier to buy and sell online, which is the key to business development and potential profits in the future. Online business competition is increasingly intense, even reaching price competition. Bratajaya Farm Animal Shop chose to use the e-commerce platform as a way to sell their products. With this e-commerce, it is hoped that it will make it easier for customers to look for sacrificial animals without having to come directly to the shop which takes time. E-commerce technology design for the sale of sacrificial animals at the Bratajaya Farm Shop using the PHP programming language and MySQL database and testing using Blackbox testing. The method used for the E-Commerce system uses Content Based Filtering, with the Content Based Filtering method it can make it easier for customers to search for the animal category to choose