Financial Analysis of Education Industry under the Framework of Harvard Analysis —— Take New Oriental Education & Technology Group as an Example
After the promulgation of the double reduction policy, New Oriental suffered a huge impact. Based on the financial statements of New Oriental in recent years, this paper makes a financial analysis of New Oriental. the Harvard analysis framework is used to analyze the financial situation of enterprises from four perspectives: strategy, accounting, finance and prospects. PEST analysis and SWOT analysis are used in strategic analysis. Through accounting analysis and financial analysis, since the impact of the double reduction policy, the solvency, profitability and operating capacity of enterprises are not good, but due to the timely transformation, these capabilities will show an upward trend in the future. And through the prospect analysis, it is concluded that New Oriental should develop new products in an all-round way and deeply tap the potential of carrying goods. This article can provide a reference for other education and training companies that want to transform.
Authors
- Yuanyanghui Xie
Institutions
- Beijing University of Technology (CN)
Publication Details
- Journal
- Highlights in Business Economics and Management
- Published
- 2024-09-01
- DOI
- https://doi.org/10.54097/yfhpdp25
- Primary Topic
- Educational Reforms and Innovations
- Type
- article
- Field-Weighted Citation Impact
- 0.00