Give Conference Attendees Something to Talk About

Key Skills to Build Trust Around the Use of AIAssociations are operating in exciting times -uncharted ones too.As AI becomes integrated into systems for gathering data, executing events and more, association leaders need to take proactive steps to build trust around its usage."There's the belief that AI can make everything easier," says Mariama Boney, CEO of Achieve More LLC, a firm that aligns human dynamics with organizational development through coaching, consulting, planning and training."But I want to drive the point home that just because these tools exist doesn't mean that associations can become lazy -you can't just abdicate your responsibility to your members."Most organizations already have a solid foundation to turn to when considering the ethical uses of AI. "Go back to your privacy standards and your code of conduct," Boney continues."That should hopefully give you a sense of the parameters through which you should be operating."Public-facing statements are just one way to increase credibility in the members' eyes, though.Here Boney shares key skills association professionals must strengthen to engender trust around the ethical use of AI: