The Wonderland model of toxic creativity in leadership: When the “never again” impossible becomes not only possible but actual

We suggest that toxic creative leaders succeed by creating a fantastic future in a fantasy world that we call “Wonderland.” They make what was thought to be impossible, not only possible but actual. The game is similar to board games that bring one of the players playing them to some wonderful destination at the end of the game. The future they create, however, is an illusion, designed to appeal to people who feel under-appreciated, disempowered, victimized, deprived of material or other resources, or in need of a radical change that will empower them. The creatively toxic leaders are usually underestimated and their overwhelming skills at acquiring and maintaining power are viewed as malleable for other powerful people’s purposes. Ultimately, the toxic creative leaders take over and end up manipulating rather than being manipulated by those who had sought to use the leaders for their own ends. We discuss some of the ways that can be used to combat toxic creative leaders so that what should have been “never again” stays that way—in the realm of impossibility.