Issues of LNG producing companies entering the eastern markets and ways to overcome them

This article is devoted to identifying the features of the е astern liquefied natural gas (hereinafter referred to as LNG) markets and new opportunities for entering them. The purpose of this article is to study the problems of LNG producing companies entering the е astern markets and ways to overcome them. The work analyses the current state of the е astern LNG markets and their development prospects, existing barriers, including those caused by the conflict in the Middle East, and possible consequences of the escalation of the conflict. The authors consider the issues of developing localised infrastructure and technological solutions that increase the efficiency of supply chains, meet specific market needs and provide a competitive advantage in the е astern markets. Logframe and comparative analysis, systems approach, and modelling have been used in the research process. As a result, the study has identified a number of challenges for LNG producers, primarily related to geopolitical complexities, regulatory environment, and market development dynamics, to innovations, ecological norms, and understanding regional tensions that may impact supply chains and trade agreements. The findings of the article can be used when domestic companies develop strategies to enter the е astern LNG markets with existing contracts or expand them.