Guidelines to Promote Youth Basketball for Basketball Club in Guangdong Province, the People’s Republic of China

Background and Aim: The normal operation of children's amateur basketball clubs is not only affected by external risks such as policy and economic epidemics but also influenced by the club operators' strategic consciousness, players, coaches, basketball teaching, and other aspects. The number of coaches within the club is not enough and without professional coaches and places for non-standard training, there is no cooperation from parents. These factors all affect the ability to play basketball of Chinese youth. The purpose of this study was to construct the guidelines to promote youth basketball for basketball clubs in Guangdong. Materials and Methods: This research was the mixed method. Using an expert interview form, 5 experts were interviewed to find ways to create a guideline to promote youth basketball for basketball clubs in Guangdong. Questionnaires were used for 63 basketball clubs. Criteria for selecting basketball clubs are: It is the city's top three basketball clubs. which has a total of 100 youth basketball players or more. It will use 189 questionnaires for 1 club leader and 2 basketball club coaches in each club. 9 experts for the Focus group method and connoisseurship method used 7 experts to confirm the guidelines to promote youth basketball for basketball clubs in Guangdong, all of the experts using purposive sampling. Results: The research results found that: The guidelines to promote youth basketball for basketball clubs in Guangdong consist of 4 areas: 1) The policy setting and planning to promote youth basketball for basketball club area consists of 15 guidelines; 2) The creating an atmosphere and environment in the basketball club area consists of 13 guidelines; 3) The providing club members with the ability to promote youth basketball area consists of 15 guidelines; 4) The budget support for promoting youth basketball in the clubs of club members area consists of 12 guidelines. Conclusion: The guidelines for promoting basketball clubs for youth basketball players in Guangdong Province are clear. Can be used and it is not contrary to government policy, but it must focus on providing club members with the ability to promote youth basketball area. Including presenting strategies, and alternative plans, and making recommendations for clear monitoring and evaluation. It can be applied to other sports, but it should start with a small organization first.