Tourism and the livelihood of the people of a residential community in Vietnam's tourism destination

This paper investigates the long-term relationship between factors affecting people's livelihoods after tourism investment in the tourism sub-region south of the Red River in Vietnam. The study used survey data and multiple linear regression econometric models from the three provinces of Ninh Binh, Nam Dinh and Thai Binh in the South Red River tourism sub-region from February 2023 to August 2023. Research results show that all eight factors are statistically significant and impact people's livelihoods. These seven factors have a positive impact while one factor harms their livelihoods. The three factors that have the most positive impact on livelihoods are (1) employment in the tourist destination, (2) local government policies and (3) agricultural land quality. The remaining factors such as (4) social culture, (5) infrastructure, (6) jobs outside tourist destinations and (7) social welfare have the same impact but less impact. Meanwhile, the factor that harms their livelihoods is the amount of agricultural land. In addition, employers in the tourism destination and local government policies continue to have an important impact on the livelihoods of the local population to assess the sustainability of the impact factors while less impact variables are excluded. The research results are the basis for proposing recommendations to diversify people's livelihoods after tourism develops in the southern Red River tourism sub-region.