A Study on the Impact of Metaverse Use in Education on Educational Satisfaction and Continuous Usage Intention: A Focus on Middle School Students

As face-to-face education became challenging due to the pandemic and real-time education based on video conferencing platforms increased, the quality of education deteriorated due to learners' diminished social skills, learning disparities, and academic deficits.To overcome this, the Metaverse Platform utilizing avatars has emerged as a new alternative in non-face-to-face education, with advantages in interaction and realism, leading to increased in research in this area.Therefore, this study aims to explore factors that influence learners' satisfaction evaluation and continuous usage intention for the educational use of the Metaverse Platform.This study surveyed 488 learners who had experienced educational use of the Metaverse platform and used Smart PLS 4.0 for statistical analysis.To summarize the results of this study, among the educational characteristics of utilizing the Metaverse Platform, usefulness, ease of use, and interaction had a significant effect on learners' continuous intention to use of the Metaverse Platform through educational satisfaction.On the other hand, the hypothesis that efficacy would have a significant effect on educational satisfaction was rejected.Therefore, in this study, it was confirmed that education utilizing the Metaverse Platform has high educational satisfaction in terms of interaction, usefulness, ease of use, and efficacy among the educational utilization characteristics of learners.This suggests that when utilizing the Metaverse Platform for education, users perceive the most important value in terms of communication and interaction with the virtual environment.