The Impact of Information Quantity on Cognitive Load and User Perceptions in Medical Website Design

This study looks at the effects of the recognition rather than recall heuristic on a user’s cognitive load, particularly measuring the impact of the level of information provided and cognitive load and whether it impacts their decisions to seek medical care from the site with three conditions (minimal, neutral and overload level of information). Implications of this research include designing reliable medical websites requiring user’s cognitive engagement. Future research is needed to better understand and validate these findings.