59 A creative photographic initiative of an adventurous adolescent jumping into a rock pool where there may be potential hazards

<h3>Background</h3> Hilton has previously published manuscripts on falls and drowning prevention, also incorporating these into other campaigns including an international safety media award print finalist design in 2022. <h3>Objective</h3> This abstract focuses on finding out a person’s opinions regarding Stephen Hilton’s creative photograph, being an adolescent jumping into a rock pool at Blairgowrie, Victoria [six successive images of the adolescent as she descends after the jump take off, with the final image of her submerged in the rock pool]. The author of this abstract has added speech bubbles with words on each image to create interest related to adventure and hazards. 1. Looks fun! 2. Concealed rocks? 3. Paraplegia? Injury risk? 4. Did I ask a parent or a carer or a PE teacher 1st? 5. You only live once, enjoy life! 6. I’m alive! It is icy cold! <h3>Methods</h3> Fifty people were randomly invited in a convenience sampling approach to answer several questions, after providing consent for their anonymous answers to be included in the aggregate analysis. Thirty provided answers, which is a participation rate of 60%. The questions included 1. Age 2. Gender. 3. Would you do this? [ie jump]. 4. Do you think this image with text has meaning, impact and/or influence? 5. Do you consider that this image with text could result in a person reconsidering? 6. Do you consider that this image with text could result in a person not jumping? 7. What do you consider could be the main injuries as a result of jumping like this? <h3>Results</h3> Q1. Mean age was 38.7 years [range 16–68 years]. Q2. Gender - male-37%, female-63%. Q3. Yes-50%, No-47%, Uncertain-3%. Q4. Yes-83%, No-7%, Uncertain-10%. Q5. Yes-80%, No-10%, Uncertain-10%. Q6. Yes-37%, No-23%, Uncertain-40%. Q7. Answers included broken bones, paraplegia, quadriplegia, head injuries, hitting rocks, bruising, grazes, drowning and/or death. <h3>Conclusions</h3> The majority of respondents considered that the image with text had meaning, impact and/or influence. 80% said the design may result in a person reconsidering with more uncertainty over whether it would stop a person jumping. Most respondent’s answers about potential injuries aligned with injury document evidence reports.