Consumer Perceptions of Safety Information in Direct-to-Consumer Print Advertisements for Alzheimer Drugs
This survey study assesses the effectiveness of drug advertisement to shape perception of the benefits and risks of and personal willingness to use and recommend an advertised drug.
Authors
- Jenny Markell (ORCID: https://orcid.org/0000-0003-3143-9035)
- Gerard F. Anderson (ORCID: https://orcid.org/0000-0003-1845-1523)
- Michael J. DiStefano (ORCID: https://orcid.org/0000-0002-5021-5347)
- Ilina C. Odouard (ORCID: https://orcid.org/0009-0006-5431-3979)
Institutions
- Johns Hopkins University (US)
- University of Colorado Anschutz Medical Campus (US)
- University of Montana (US)
Publication Details
- Journal
- JAMA Network Open
- Published
- 2024-08-30
- DOI
- https://doi.org/10.1001/jamanetworkopen.2024.31110
- Primary Topic
- Pharmaceutical industry and healthcare
- Type
- article
- Field-Weighted Citation Impact
- 0.00