Exploring the Influence of Object, Subject, and Context on Aesthetic Evaluation through Computational Aesthetics and Neuroaesthetics

Background: In recent years, computational aesthetics and neuroaesthetics have provided novel insights into understanding beauty. Building upon the findings of traditional aesthetics, this study aims to combine these two research methods to explore an interdisciplinary approach to studying aesthetics. Method: Abstract artworks were used as experimental materials. Based on traditional aesthetics and in combination, features of composition, tone, and texture were selected. Computational aesthetic methods were then employed to correspond these features to physical quantities: blank space, gray histogram, Gray Level Co-occurrence Matrix (GLCM), Local Binary Pattern (LBP), and Gabor filters. An electroencephalogram (EEG) experiment was carried out, in which participants conducted aesthetic evaluations of the experimental materials in different contexts (genuine, fake), and their EEG data were recorded to analyze the impact of various feature classes in the aesthetic evaluation process. Finally, a Support Vector Machines (SVMs) was utilized to model the feature data, Event-Related Potentials (ERPs), context data, and subjective aesthetic evaluation data. Result: Behavioral data revealed higher aesthetic ratings in the genuine context. ERP data indicated that genuine contexts elicited more negative deflections in the prefrontal lobes between 200 and 1000 ms. Class II compositions demonstrated more positive deflections in the parietal lobes at 50–120 ms, while Class I tones evoked more positive amplitudes in the occipital lobes at 200–300 ms. Gabor features showed significant variations in the parieto-occipital area at an early stage. Class II LBP elicited a prefrontal negative wave with a larger amplitude. The results of the SVM models indicated that the model incorporating aesthetic subject and context data (ACC = 0.76866) outperforms the model using only parameters of the aesthetic object (ACC = 0.68657). Conclusion: A positive context tends to provide participants with a more positive aesthetic experience, but abstract artworks may not respond to this positivity. During aesthetic evaluation, the ERP data activated by different features show a trend from global to local. The SVM model based on multimodal data fusion effectively predicts aesthetics, further demonstrating the feasibility of the combined research approach of computational aesthetics and neuroaesthetics.