NON-CURRENT ASSET STRUCTURE AND FINANCIAL PERFORMANCE OF NON-FINANCIAL FIRMS LISTED AT NAIROBI SECURITIES EXCHANGE, KENYA

Purpose of the Study: This research study assessed the impact of capital structure and the performance of Non-Financial firms listed at Nairobi securities exchange, Kenya. Statement of the Problem: Listed firms in Kenya immensely contribute to the country’s economy. However, poor financing decisions have led to most firms’ failure, which has posed a big dilemma to researchers, business managers, as well as investors.   Methodology: This study adopted a longitudinal research design. The study focused on 30 non-financial listed companies Given that this study comprised of a small population, the study employed use of census approach and relied on a duration of ten years ranging from 2011 to the year 2020. Data used was quantitative in nature which was obtained through use of a data collection form. Both descriptive statistics and multiple regression methods were applied in analyzing the secondary data collected. Results of the Study:  The study revealed that noncurrent assets among nonfinancial firms in terms of PPE had a minimum value of KES. 2,593,000.00 and a maximum value of KES. 352,429,914,000.00, while reporting a value KES. 26,662,601.74 for a period of ten (10) years. The findings indicate a significant positive relationship between non-current asset structure and financial performance, as measured by Return on Assets (ROA). This aligns with contemporary studies that emphasize the importance of tangible assets in driving firm performance. Conclusion and Recommendation: The study hereby concludes that noncurrent assets significantly influence the financial performance of listed firms, supporting existing literature on their strong effect on financial outcomes. Keywords: Asset Structure, Non-Financial Firms, Nairobi Securities Exchange, Performance.