HALAL INVESTMENTS: HABITS AND APPROACHES IN MALABAR REGION

The study examines the investor behaviour, its influencing factors among the Muslim community in the Malabar region of Kerala (covering Malappuram, Kozhikode, Kannur, and Kasaragod) in aligning financial decisions with ethical and religious values (Halal). It adopts a descriptive research design, utilizing both primary and secondary data. Primary data is collected via a self-designed questionnaire, while secondary data is gathered from books, journals, and online sources. A random sample of 200 respondents from these four districts is studied over a 40-day period. Data is analysed using SPSS and presented through various statistical methods. The study's key objectives include examining the extent of halal investments within the community, identifying preferred halal investment avenues, exploring factors influencing these decisions, and analysing the impact of Islamic education on halal investment. The study highlights the correlation between level of Islamic education and halal investment engagement among Muslim community. KEYWORDS: Halal, Sharia, Investment habit, Investment approach, Malabar region, Islamic education