LINGUISTIC PERSONALITY IN UZBEK PRESIDENTIAL POLITICAL SPEECHES

This article examines the linguistic personality of Shavkat Mirziyoyev, the President of Uzbekistan, through a detailed analysis of his political speeches. By employing corpus linguistics and discourse analysis, the study explores how Mirziyoyev's language reflects his reformist agenda and leadership style. The analysis identifies key rhetorical strategies, including the use of ethos, pathos, and logos, across different contexts—domestic and international. It highlights how Mirziyoyev's straightforward and accessible language underscores his commitment to transparency, citizen-centered governance, and national unity. The study further discusses the cognitive and pragmatic aspects of his communication, revealing a deliberate effort to align government actions with public welfare and foster a sense of collective responsibility. The findings illustrate the crucial role of language in shaping political identity and public perception.