Analysis of the Business Model of Taikang Elderly Care Community

The human society is entering the era of longevity, accompanied by the exacerbation of the aging problem in society. To achieve the happiness of the elderly in their old age, providing better care and health support for the elderly, and release the pressure of offspring taking care of the elderly's daily life and inconvenient medical treatment in certain regions, the requirement for elderly care communities is increasing every day. Taikang Life Insurance Co., Ltd. responded to the market demand, and established a big health industry system. Taikang creates three closed loops of "live longer, healthier, and richer", established a "Taikang Community · Yan Yuan" elderly care community. This community relies on a medical and elderly care integration model called "one community+ one hospital". The purpose of this model is to create a new lifestyle of "Elderly Disneyland" and "Five in One" while achieving simplicity, comfort, energy conservation, environmental protection, and humanistic care, laying the foundation for Chinese new elderly care model.

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Publication Details

Journal
Highlights in Business Economics and Management
Published
2024-08-08
DOI
https://doi.org/10.54097/pnyp2141
Primary Topic
Global Healthcare and Medical Tourism
Type
article
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article

Analysis of the Business Model of Taikang Elderly Care Community

Ruiyan Wang
Highlights in Business Economics and Management
Global Healthcare and Medical Tourism
article

Analysis of the Business Model of Taikang Elderly Care Community

Ruiyan Wang
article en

Abstract

The human society is entering the era of longevity, accompanied by the exacerbation of the aging problem in society. To achieve the happiness of the elderly in their old age, providing better care and health support for the elderly, and release the pressure of offspring taking care of the elderly's daily life and inconvenient medical treatment in certain regions, the requirement for elderly care communities is increasing every day. Taikang Life Insurance Co., Ltd. responded to the market demand, and established a big health industry system. Taikang creates three closed loops of "live longer, healthier, and richer", established a "Taikang Community · Yan Yuan" elderly care community. This community relies on a medical and elderly care integration model called "one community+ one hospital". The purpose of this model is to create a new lifestyle of "Elderly Disneyland" and "Five in One" while achieving simplicity, comfort, energy conservation, environmental protection, and humanistic care, laying the foundation for Chinese new elderly care model.

Highlights in Business Economics and ManagementVol. 39
Beijing Technology and Business University (CN)
Responsible consumption and production
Openalex Percentile: Top 77%
Global Healthcare and Medical Tourism
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